Estenson

Category
Design, mwi, Web
About This Project

ABOUT THIS PROJECT
The Brief:
Estenson Logistics was looking to revamp their website to more completely reflect their business success and personality, and to elevate their brand to be on par with competitors in the digital world.  Estenson also wanted to encourage interaction and return visits to their site.
The Solution:
After deciding the target audience largely would access the site via a mobile device we opted for a mobile-first approach and a style that was welcoming and clear through the use of simple styles, interactive elements, people-first photography, and use of white space.
Deliverables:
Mobile-first website design, adapted desktop design, visual style/brand guidelines, suggested photography style guide.